At EIMA Health, we help residents of Kentucky get health coverage without the confusion. Whether you need an ACA Marketplace plan, Medicare for seniors and people with disabilities, or Kentucky Medicaid and CHIP, we walk you through the process step-by-step. We serve insurance customers nationwide and our commitment to excellence extends to residents throughout Kentucky. We are dedicated to simplifying this process, guiding you through every step of your insurance journey to ensure you understand your options and secure the coverage that best fits your unique needs, whether you’re a senior, a growing family, an individual, or a business owner.you’re a senior, a growing family, an individual, or a business owner.
Call Today: (502) 350-9770
Navigating Healthcare in the Bluegrass State: Medicare, Medicaid, and the ACA for Kentucky Families, Individuals, and Businesses
Kentucky, a state renowned for its rich history, horse racing, and vibrant culture, is home to over 4.5 million residents. From the bustling urban centers of Louisville and Lexington to the growing communities of Bowling Green, Owensboro, and Covington, and the scenic beauty of the Appalachian region including Pikeville and Richmond, Kentuckians across the Commonwealth share a fundamental need for accessible and affordable healthcare. However, the intricate world of health insurance, encompassing Medicare, Medicaid, and the Affordable Care Act (ACA), can often seem complex and overwhelming.
Who We Serve
– Families and individuals
– Seniors and people with disabilities who have Medicare
– Low-income households
– Parents and children
Call (502) 350-9770
or book a free consultation: https://calendly.com/emily-eimahealthinsurance/get-expert-health-insurance-advice
Understanding Kentucky’s Health Landscape: Key Statistics and Trends
Kentucky’s population has shown steady growth, with a 0.83% increase in 2024, bringing the total to approximately 4.59 million residents. This growth, particularly in metropolitan areas like Louisville and Lexington, influences the demand for diverse healthcare services.
Kentucky has made significant strides in expanding health coverage, largely due to its early and robust adoption of Medicaid expansion under the ACA. As of 2023, about 6.6% of women of childbearing age and 3.6% of children under 19 were uninsured in Kentucky, rates that are lower than many other states. Medicaid coverage at the time of birth was notably high, especially for Black women (68.5%), indicating the program’s impact on maternal health. [Source: March of Dimes – PeriStats]
These statistics highlight the vital role that Medicare, Medicaid, and the ACA play in providing essential health coverage and a robust safety net for millions of Kentuckians.
Medicare: Securing Your Golden Years in Kentucky
For Kentuckians aged 65 and older, or those with certain disabilities, Medicare is the cornerstone of health coverage. As of March 2021, over 945,000 Kentuckians were enrolled in Medicare. Approximately 42.7% of Medicare-eligible individuals in Kentucky were enrolled in Medicare Advantage (MA) plans at that time. [Source: RUPRI Center for Rural Health Policy Analysis]
How Medicare Benefits Kentucky Seniors:
- Financial Protection: Medicare substantially reduces the financial burden of healthcare costs in retirement, covering a significant portion of hospital stays, doctor visits, and preventive care.
- Access to Care: It ensures seniors have access to a vast network of healthcare providers across Kentucky and the U.S.
- Choice of Pathways: Kentucky seniors can choose between Original Medicare (often supplemented by Medigap and Part D) or a Medicare Advantage plan, tailoring coverage to their specific needs.
Medicare FAQs for Kentucky Residents:
What is kynect?
It’s the official marketplace where you can compare health plans, apply for savings, and
enroll in ACA-compliant coverage.
How do I enroll?
You can apply online or work with Emily at EIMA Health for free help choosing and
applying for the best plan.
What happens if I lose my health coverage through an employer or Medicaid in
Kentucky?
You may qualify for a Special Enrollment Period to sign up for a new plan. Contact EIMA
Health for help getting covered quickly.
What are the current costs for Original Medicare (Parts A & B) in Kentucky for 2025?
Original Medicare consists of Part A (Hospital Insurance) and Part B (Medical Insurance).
Part A covers inpatient hospital stays, skilled nursing facility care, and some home health care. Most Kentuckians don’t pay a monthly premium for Part A if they or their spouse paid Medicare taxes for enough years. The Part A deductible for an inpatient hospital stay in 2025 is $1,676 per benefit period.
Part B covers doctor’s services, outpatient care, and preventive services. The standard Part B premium for 2025 is $185.00 per month, and the annual deductible is $257. After your deductible, you typically pay 20% of the Medicare-approved amount for most services.
Resource: For official Medicare information and current costs, visit Medicare.gov.
Does Kentucky have a “Birthday Rule” for Medigap policies?
Yes, Kentucky implemented a “Birthday Rule” for Medicare Supplement (Medigap) plans beginning January 1, 2024. This rule allows individuals who already have a Medigap plan to switch to a different Medigap plan from another carrier without medical underwriting during a 60-day period around their birthday each year. This means insurers cannot deny coverage or charge higher rates due to health status during this period, offering Kentuckians greater flexibility to shop for better premiums or more suitable coverage while maintaining the same level of benefits. [Source: MedicareFAQ – What is the Kentucky Medicare Supplement Birthday Rule?]
How many Medicare Advantage plans are available in Kentucky, and do they include prescription drug coverage?
For 2025, there are 110 Medicare Advantage plans available in Kentucky, slightly fewer than in 2024, but all Kentucky residents with Medicare still have access to purchase a Medicare Advantage plan. The average Medicare Advantage monthly premium in Kentucky increased slightly to $15.15 in 2025. Most MA plans are MAPD plans, meaning they bundle prescription drug coverage (Part D) along with Part A and Part B benefits, and often include extra benefits like routine dental, vision, hearing, and gym memberships. [Source: Healthline – Kentucky Medicare Plans in 2025]
Do I need a separate Part D plan if I choose a Medigap policy in Kentucky?
Yes. If you choose Original Medicare and supplement it with a Medigap policy, you will need to enroll in a separate Medicare Part D Prescription Drug Plan (PDP) for your medication coverage. Medigap policies do not include prescription drug benefits. For 2025, no Medicare drug plan may have a deductible more than $590, and some plans have no deductible. [Source: Medicare.gov – How much does Medicare drug coverage cost?]
What will my insurance cover?
All ACA plans must cover doctor visits, prescriptions, hospital care, emergency services,
maternity and newborn care, mental health services, preventive screenings, pediatric care,
and treatment for pre-existing conditions.
Medicaid: A Vital Lifeline for Kentuckians
Kentucky’s Medicaid program is a critical component of the state’s healthcare system. Kentucky was one of the first states to embrace Medicaid expansion under the Affordable Care Act, significantly broadening eligibility for adults. This expansion has been a key factor in reducing the state’s uninsured rate. As of May 2025, 1.395 million children and adults are enrolled in Kentucky Medicaid. A significant portion of adult enrollees, 68%, are working, highlighting Medicaid’s role in supporting the state’s workforce. [Source: KFF – Medicaid in Kentucky (May 2025)]
How Medicaid Benefits Kentucky Residents:
- Comprehensive Coverage: Kentucky Medicaid provides extensive medical care for eligible low-income individuals, children, pregnant individuals, parents, and adults with disabilities.
- Reduced Uninsured Rate: Medicaid expansion has played a crucial role in providing access to care for vulnerable populations, significantly contributing to Kentucky’s lower uninsured rate.
- Support for Working Families: With a majority of adult enrollees being part of the workforce, Medicaid helps ensure that working Kentuckians have access to necessary healthcare.
Medicaid FAQs for Kentucky Residents:
Who is eligible for Medicaid in Kentucky?
Eligibility in Kentucky is primarily based on income and specific categories. Thanks to Medicaid expansion, eligibility extends to:
Adults up to 138% of the Federal Poverty Level (FPL).
Children and pregnant individuals have higher income thresholds.
The aged, blind, and disabled also have specific requirements.
Resource: For detailed income guidelines and eligibility information, visit Kentucky Cabinet for Health and Family Services – Department for Medicaid Services.
How do I apply for Medicaid in Kentucky?
Applying for Medicaid in Kentucky is straightforward and can be done:
Online: Through kynect, Kentucky’s state health benefit exchange.
By Phone: Call the Kentucky Healthcare Customer Service line toll-free at (855) 459-6328 or the Department for Community Based Services (DCBS) Call Center at (855) 306-8959.
In Person: Visit a DCBS office in your county of residence.
Resource: Learn more about the application process at Kentucky Cabinet for Health and Family Services – Medicaid – How to Apply.
What services are covered by Kentucky Medicaid?
Kentucky Medicaid covers a broad range of medically necessary services, including:
- Doctor visits, hospital stays, and emergency services
- Prescription drugs
- Mental health and substance use disorder services
- Behavioral health crisis services
- Dental and vision care (varies by program and age)
- Preventive care and screenings
- Non-emergency medical transportation
What is the Kentucky Integrated Health Insurance Premium Payment Program (KI-HIPP)?
KI-HIPP is a Kentucky Medicaid program that may help pay for employer-sponsored insurance (ESI) health premiums for eligible Medicaid enrollees. This program helps ensure that Kentuckians who have access to employer coverage can utilize it effectively while still receiving necessary Medicaid support for any gaps in coverage. [Source: kynect health coverage – KI-HIPP]
The Affordable Care Act (ACA): Expanding Access and Affordability
For Kentuckians who don’t have access to employer-sponsored insurance, including the self-employed, gig workers, and those working for small businesses that don’t offer coverage, kynect health coverage is Kentucky’s official state-based health insurance Marketplace. Kentucky reverted to its own state-based marketplace for the 2022 plan year after several years using HealthCare.gov. During the open enrollment period for 2025 coverage, over 97,000 Kentuckians enrolled in private coverage through kynect, with 86% of them qualifying for premium subsidies that averaged $489/month. [Source: Healthinsurance.org – Kentucky ACA Health Insurance Marketplace]
How the ACA Benefits Kentucky Individuals, Families, and Small Businesses:
- Exceptional Affordability: Kentucky residents continue to qualify for significant financial help. Thanks to federal (American Rescue Plan Act and Inflation Reduction Act extended through 2025) and state efforts, many Kentuckians receive substantial premium assistance, with some even qualifying for very low or $0 premium plans.
- No Pre-Existing Condition Denials: A fundamental consumer protection, insurers cannot deny coverage or charge more due to pre-existing health conditions.
- Essential Health Benefits: All plans offered through kynect cover the 10 essential health benefits mandated by the ACA, providing comprehensive care from preventive services to emergency care.
- “Family Glitch Fix”: The “family glitch” was addressed in 2023, allowing family members of workers who are offered “unaffordable” employer coverage (even if the employee’s individual portion is affordable) to qualify for Marketplace subsidies, opening up new affordable options for thousands of Kentucky families.
Affordable Healthcare FAQs for Kentucky Residents:
How do I qualify for financial help (subsidies) on kynect?
You qualify for premium tax credits (subsidies) based on your household income and family size. For 2025, enhanced subsidies are available, meaning there’s no “subsidy cliff” for incomes above 400% FPL; instead, no one purchasing coverage through the Marketplace has to pay more than 8.5% of their household income for the benchmark Silver plan. Individuals with lower incomes (up to 150% FPL) may qualify for $0 premium plans. [Source: Healthinsurance.org – Will you receive an ACA premium subsidy?]
What “metal levels” of plans are available on kynect, and which one is right for me?
kynect offers plans categorized by “metal levels”: Bronze, Silver, Gold, and Platinum. These levels indicate the percentage of healthcare costs the plan is expected to cover versus what you pay out-of-pocket (deductibles, copayments, coinsurance).
Bronze: Lowest premiums, highest out-of-pocket costs when you use care.
Silver: Moderate premiums, moderate out-of-pocket costs. Crucially, Silver plans are the only ones eligible for Cost-Sharing Reductions (CSRs), which further lower your out-of-pocket expenses if your income qualifies.
Gold: Higher premiums, lower out-of-pocket costs when you use care.
Platinum: Highest premiums, lowest out-of-pocket costs. The best choice depends on your health needs and financial situation. If you expect to use a lot of medical services, a Gold or Silver plan with CSRs might be better value.
When is the Open Enrollment Period for ACA plans in Kentucky?
The annual Open Enrollment Period (OEP) for ACA plans in Kentucky (through kynect) typically runs from November 1 to January 15 for coverage starting the following year. This is the primary time to enroll or change your plan.
Can I enroll in an ACA plan outside of Open Enrollment in Kentucky?
Yes, if you experience a Qualifying Life Event (QLE), you may be eligible for a Special Enrollment Period (SEP). Common QLEs include losing other health coverage (e.g., job loss, aging off a parent’s plan), getting married or divorced, having a baby, adopting a child, or moving. You generally have 60 days from the QLE to enroll.
The EIMA Health Advantage: Your Trusted Partner in Kentucky Healthcare
For many Kentuckians, navigating the intricacies of Medicare, Medicaid, and the ACA can feel like deciphering a complex puzzle. The thought of comparing plans, understanding eligibility criteria, and completing lengthy applications can be overwhelming, leading some to postpone or avoid securing vital coverage.
This is where EIMA Health Insurance excels. While we may be headquartered in Dallas, our commitment to providing clear, comprehensive, and compassionate guidance extends across the Bluegrass State. We are your trusted advisors, ready to:
- Demystify the Process: We translate complex insurance jargon into easy-to-understand terms, ensuring you grasp every aspect of your options.
- Offer Comprehensive Options: We work with all available carriers across Kentucky’s Medicare, Medicaid, and ACA landscapes. We obtain and evaluate proposals, presenting you with a full spectrum of plans tailored to your specific needs.
- Provide Personalized Guidance: We take the time to listen to your unique circumstances as a family, individual, or business owner in Kentucky. Our goal is to find the perfect plan that aligns with your health needs, budget, and preferences.
- Walk You Through Every Step: From initial eligibility checks and detailed plan comparisons to seamless application submission and ongoing support throughout your coverage, we are with you at every stage of your insurance journey.
Don’t let the complexity of healthcare prevent you from securing the coverage you deserve. Contact EIMA Health Insurance today for a complimentary consultation. Let us empower you with the information and support you need to make informed decisions about your health and financial future in Kentucky.
Useful Local Resources for Kentucky Residents:
- kynect health coverage: Kentucky’s official state-based Health Insurance Marketplace. https://kynect.ky.gov/healthcoverage/
- Kentucky Cabinet for Health and Family Services – Department for Medicaid Services: For Medicaid information. https://www.chfs.ky.gov/agencies/dms/pages/default.aspx
- Kentucky Department of Insurance: For consumer guidance on insurance. https://insurance.ky.gov/
- Medicare.gov: The official U.S. government site for Medicare. https://www.medicare.gov/
- 2-1-1 Kentucky: A statewide helpline for health and human services. Dial 2-1-1.